Yadira Nuñez

Control and monitoring of production and inventory of Pellets, Gold Rice and Sub-products. Development of annual sales and marketing plans. Visits wholesale customers, and competitor analysis. Involved in State Tenders.

Audit of costs prices and profitability of each product. Selection of the best suppliers. Control of backroom and sales floor inventory. Daily reports of sales, income, cash closings and deposits. Social media management and promotions development.

Administration and supervision of the sales force, driving force and stores. Development of new product lines and businesses. Collaboration with the collection department to elaborate a monthly forecast, review costs, products profitability and sale prices, frozen products inventory monitoring. Development of promotions and business alliance.

• Used coordination and planning skills to achieve results according to schedule.
• Worked closely with Human Resources to maintain optimum levels of communication to effectively and efficiently complete projects.

Development of marketing and publicity plans. Establishment of strategic alliances with clients and suppliers.

Marketing plans development. Design and implementation of ATL regional campaigns and BTL regional promotions. Public Relationships, control and monitoring of the annual budget. Management of new products developments and special projects.

Management of Scott, Infant Care and Feminine Care brands. Design, planning and execution of strategies and promotions for the Trade. Sales force training. Monitoring of the competitors' activities and prices. Management and control of the Advertising and Promotion budget.